Qobuz Celebrates 125 Years of Deutsche Grammophon
Qobuz curated content from Deutsche Grammophon's catalogue, including exclusive playlists, editorials and videos.
Qobuz has teamed up with Deutsche Grammophon to celebrate 125 years of the iconic classical label to bring subscribers exclusive playlists, editorial, original video content with Deutsche Grammophon artists, and more, including a wide selection of download offers on Deutsche Grammophon's extensive and legendary catalogue.
There are more than 6,500 albums from Deutsche Grammophon on Qobuz, representing more than 11,000 hours of listening. However, The cross-platform campaign will encompass Qobuz's download store, streaming apps and editorial content, with exclusive curated playlists and video footage of artists paying tribute to the label.
Qobuz says its goal is to work alongside Deutsche Grammophon to support their legendary catalogue, new releases and the label's emerging artists — from iconic 20th-century recordings by Herbert von Karajan, Leonard Bernstein and Martha Argerich to today's musicians such as Anne-Sophie Mutter, María Dueñas, Hilary Hahn, Yuja Wang, Lang Lang, Gustavo Dudamel, Bruce Liu, Víkingur Ólafsson, Max Richter and many more.
Marc Zisman, Chief of Music, Qobuz, told StereoNET:
Deutsche Grammophon is one of the most prestigious labels in the history of recorded classical music. A label brimming with essential recordings from the 20th century but also home to the young virtuosos of our time. Qobuz is interested in the music of yesterday, today and tomorrow, so the 360° partnership we launched with the legendary yellow label was an obvious choice. With its sound quality, editorial approach, playlists and exclusive interviews, Qobuz is proud to be celebrating 125 years of Deutsche Grammophon in its own way,
The Deutsche Grammophon collaboration is the latest development in Qobuz's effort to super-serve classical and jazz lovers as a market leader in original content following an exclusive global initiative with Blue Note, featuring artists such as Bill Frisell, Arturo O'Farrill, Melissa Aldana, and many more. Additional labels with whom Qobuz has partnered on unique marketing campaigns include Zappa Records, Westbound Records, Secretly Group, International Anthem, and Mercury KX.
Visit Qobuz for more information
Jay Garrett
StereoNET’s resident rock star, bass player, and gadget junkie. His passion for gadgets and Hi-Fi is second only to being a touring musician.
Posted in: Music
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