The brand's speakers and drive units continue to be made in the UK under the watchful eye of Australian born Billy Woodman and his son William Woodman alongside a very experienced technical, design and management team all based in Gloucestershire, two hours north-west of London.

Warwick Freemantle, Managing Director of Pure Music Group, told StereoNET:

Pure Music Group has long admired the ATC products and brand based on their no-nonsense design ethos toward pure engineering excellence and
impeccable craftsmanship of every important element of a great loudspeaker. 

ATC has a strong presence in recording studios globally, including reference monitor duties in the premier rooms and mastering suites such as the brand new Sterling Sound facilities in New York and Nashville. 

Warwick continued:

In a time when high-end audio is seeing more and more boutique products on the market with increasingly high price tags, we are thrilled to be partnering with a manufacturer who's ultimate goal remains first-class sound, but delivering products at real-world prices within reach of any dedicated music lover, without sacrificing on quality or craftsmanship.

Pure Music Group plans to appoint several key dealers across Australia and reinvigorate the ATC brand locally. 

For more information, visit ATC.


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Marc Rushton's avatar

Marc Rushton

StereoNET’s Founder and Publisher, Marc, grew up in England immersed in British hi-fi before relocating to Australia. His early passion for music and studio production led him from print journalism to digital media, where he launched StereoNET in 1999.

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Posted in: Hi-Fi | Industry

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