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Help Me To Understand This Advertising


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1 hour ago, The Rock Puppy said:

I've noticed several companies are currently advertising "True Wireless" products. Really?

 

Does this mean that their previous products were fake wireless, or perhaps partially wireless?

 

What nuance am I missing here?

 

 

I think they mean that not only is there no wire between the headphones and the source (say your phone) but also there is no wire connecting the headphones to each other. 

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True Wireless is a thing, maybe a protocol, for handling 2 separate bluetooth devices with no interconnecting wires working in stereo mode.  That's why it is capitalised.  It doesn't mean the opposite of fake wireless.

 

 

I think it includes how to handle when you take one out of the case, and it pairs in mono, before you take the second one out, then it pairs and they decide they are stereo.

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On 24/04/2022 at 11:34 AM, The Rock Puppy said:

currently advertising

 

Being sceptical and doing your own checking on advertising claims is a good idea.  With wireless claims around  audio quality check the small print.

 

Its a perverse marketing world where "hi-res" and "Master Quality" mean lossy.

 

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