momaw Posted February 10, 2007 Share Posted February 10, 2007 Sony's New Blu-ray Marketing Theme: Format War is OverSat Feb 10, 2007 at 02:11 PM ET Seizing on widely reported January sales numbers from Neilsen VideoScan, a Sony executive said Friday that the studio plans to begin marketing Blu-ray as the winner of the high-def format war. Sony Pictures Home Entertainment worldwide president David Bishop made the comments to trade newspaper Video Business in reaction to widely reported Neilsen/VideoScan sales figures indicating that Blu-ray discs outsold HD DVD in January by a ratio of 2:1. "The message that we’re going to put out to the consumer now is, now it is safe to make a choice," explained Bishop. "No more fence-sitting is needed... We have a critical mass of content, we have the biggest mass of consumer electronics companies in the world supporting this format. That has moved Blu-ray into the forefront." Adding further credence to the previously-released VideoScan numbers, studio sources told Video Business that for the first three weeks of January, the top selling Blu-ray title ('Crank') sold 7,500 units, while the top selling HD DVD title ('Batman Begins') sold 4,100 units. In a business traditionally dominated by new release disc sales, 'Batman Begins' on HD DVD is something of an anomaly, as it was released back in November. And yet while all agree that it was a strong month for Blu-ray, opinion is split on whether the surge in sales is an indicator of stronger user adaption of Blu-ray compared to HD DVD, or simply a reflection of the larger number of new Blu-ray titles that hit the market over the month -- 25 new Blu-ray titles were released in January, compared to just 11 titles on HD DVD for the same period. One thing is for sure -- after months of playing the underdog to HD DVD, Blu-ray is now the format to beat. And with many more announced titles for Blu-ray in the coming months than there are announced titles for HD DVD, it doesn't look like this overall trend will reverse itself any time soon. Expect the next round of mainstream punditry to come later this month with the release of the per-format sales figures for two of February's most eagerly anticipated dual format titles, 'Babel' and 'The Departed.' An apples-to-apples comparison of disc sales of the same title on both formats is expected to serve as a leading indicator of consumer acceptance for both HD DVD and Blu-ray. source Link to comment Share on other sites More sharing options...
betty boop Posted February 10, 2007 Share Posted February 10, 2007 why is it that the blu-ray camp(including its band of fanboi-fanatics) keep on parrotting that they have 'won the war' is beyond me. I just dont think they realise jsut how early it is. hardly any significant percentage of the buyign public even own a hi-def player as yet let alone a hi-def tv or ht setup to fully enjoy the benefits. Once we have the mass market consumign these items we might have some idea as to the uptake of the formats. At present my take is that both are a losser. If they had a greater presence in players, brands and material they might have a chance to move themselves out of the tiny little niche they occupy. At present the mass market is buying and own dvd players and will continue to do so unless somthing changes significantly. Link to comment Share on other sites More sharing options...
sedders Posted February 10, 2007 Share Posted February 10, 2007 why is it that the blu-ray camp(including its band of fanboi-fanatics) keep on parrotting that they have 'won the war' is beyond me. the reason why is pretty obvious. if it didn't upset you so much you might see why. read the article agian, its there in black and white Link to comment Share on other sites More sharing options...
MELso Posted February 11, 2007 Share Posted February 11, 2007 Yay! Blu-ray has 0.1% of the home video market vs HD-DVD's 0.08% (I think these percentages are more or less correct BTW) because a few PS3 owners raced out to by a Blu-ray disc in the absence of games. Link to comment Share on other sites More sharing options...
Tweet Posted February 11, 2007 Share Posted February 11, 2007 the reason why is pretty obvious. if it didn't upset you so much you might see why.read the article agian, its there in black and white The Blu-ray studios seem to think if they flood the market with a large volume of titles then they will win over the public to their format which is a strategy that will cost the studios big time as the Blu-ray standalone player sales are minimal by comparison to that of HD DVD. It is analogous to the government printers punching out a huge volume of bank notes and then believing the country is rich, if anything it is a last ditch effort before the inevitable downturn. C.M Link to comment Share on other sites More sharing options...
Basil1503559642 Posted February 11, 2007 Share Posted February 11, 2007 the reason why is pretty obvious. if it didn't upset you so much you might see why.read the article agian, its there in black and white Hi ...still a longway to go(IMPO) but consumers will be the winners, as far as Disc Players go , with the Price war starting to hot up. The American that took over as Sony CEO last Year was quoted as saying this is one format war Sony is not going to lose so interesting times ahead. Regards Basil Link to comment Share on other sites More sharing options...
djOS Posted February 11, 2007 Share Posted February 11, 2007 why is it that the blu-ray camp(including its band of fanboi-fanatics) keep on parrotting that they have 'won the war' is beyond me. Cause they dont have lives and as a result have nothing better to do than squawk about a product that they dont even own! Link to comment Share on other sites More sharing options...
wilsact Posted February 11, 2007 Share Posted February 11, 2007 source HAHAHA....I love the title to this thread. Sony declares Blu-ray winner again....Thats right not the consumer......nor some important independant authority.......yes you heard right..................SONY. Just a coincidence of cause that they OWN BLU-RAY. lol. Now all you mindless sheep consumer's head out and buy a blu-ray player....as WE said the format war is over:) Don't think I will be following Sony's advice just yet......I'm one of those current fence sitters:) that Sony is talking about. Who know's who will win out...maybe one format, maybe neither, but I agree it is way too early to state yet. In the meantime let them fight it out......as already mentioned we the consumers will be the winners in the end:) Will be glad when it is clearer which way it is heading so I can buy one of these players:)))) Link to comment Share on other sites More sharing options...
sedders Posted February 11, 2007 Share Posted February 11, 2007 Cause they dont have lives and as a result have nothing better to do than squawk about a product that they dont even own! seems to be all the anti sony fanbois around here doing all the squaking just look in the sticky bluray thread, its troll city. If hddvd fans had a life (or a good high def player) they wouldn;t be trolling so much eh? Link to comment Share on other sites More sharing options...
Skid_MacMarx Posted February 11, 2007 Share Posted February 11, 2007 simply a reflection of the larger number of new Blu-ray titles that hit the market over the month -- 25 new Blu-ray titles were released in January I would like to see this trend continue (ie a steady flow of Blu-ray releases). These figures have been released a number of times with qualification. Link to comment Share on other sites More sharing options...
Skid_MacMarx Posted February 11, 2007 Share Posted February 11, 2007 Cause they dont have lives and as a result have nothing better to do than squawk about a product that they dont even own! As Momaw initiated this thread,... Like me, I gather he is also purchasing the PS3 when its launched. Although considering this article relates to US releases, if the trend continues .. it may not apply here. Link to comment Share on other sites More sharing options...
AndrewW Posted February 11, 2007 Share Posted February 11, 2007 I hereby declare that: 1. I no longer have to pay taxes, 2. I have $1 billion in my bank account, 3. I am married to Claudia Schiffer and I am seeing Jennifer Hawkins on the side Hey, apparently according to Sony all you need to do is publicly proclaim it and it becomes true. See you later guys, I'm off to try and convince Claudia and Jennifer that its time for a threesome. Andrew. Link to comment Share on other sites More sharing options...
betty boop Posted February 11, 2007 Share Posted February 11, 2007 the reason why is pretty obvious. if it didn't upset you so much you might see why.read the article agian, its there in black and white troll seems to be all the anti sony fanbois around here doing all the squaking just look in the sticky bluray thread, its troll city. If hddvd fans had a life (or a good high def player) they wouldn;t be trolling so much eh? troll Link to comment Share on other sites More sharing options...
momaw Posted February 11, 2007 Author Share Posted February 11, 2007 Hi ...still a longway to go(IMPO) but consumers will be the winners, as far as Disc Players go , with the Price war starting to hot up. The American that took over as Sony CEO last Year was quoted as saying this is one format war Sony is not going to lose so interesting times ahead. Regards Basil Let me re-word a couple of bits there: "The American that took over as Sony CEO President of the United States last Year was quoted as saying this Vietnam is one format war Sony The US is not going to lose" There. Perfect Link to comment Share on other sites More sharing options...
Skid_MacMarx Posted February 11, 2007 Share Posted February 11, 2007 When Microsoft and Sony flex their muscle to increase maket position .. somehow I can't see the consumer being "colletral damage" but in the long run if in fact the console game market is dominanted by one of these players especially Microsoft .. it may be a totally different story. Link to comment Share on other sites More sharing options...
Gino Posted February 11, 2007 Share Posted February 11, 2007 I am so bored of hearing this. I was almost tempted to pick up a BluRay player because I'm beginning to run out of HD-DVDs to buy, but this sort of trickery doesn't sit well with me. Just bought another 15 movies and will stay a HD-DVD only supporter. Link to comment Share on other sites More sharing options...
djOS Posted February 11, 2007 Share Posted February 11, 2007 seems to be all the anti sony fanbois around here doing all the squaking just look in the sticky bluray thread, its troll city. If hddvd fans had a life (or a good high def player) they wouldn;t be trolling so much eh? Im not anti-Sony, never have been! I've owned many many Sony Products over the years (and still have a couple) that have given me a great run for my money. What I do object to is the lack of substance coming from the BD camp; I was hoping BD would win until the shite overpriced players and average MPEG2 based BD movies finally started appearing and so I went and BOUGHT a HD-DVD player instead and I haven't looked back! :ph34r: Link to comment Share on other sites More sharing options...
Gino Posted February 11, 2007 Share Posted February 11, 2007 Sony had better convince their own supporters first I think. Why would they be releasing laptops with HD-DVD drives? The Samsung M55, the LG Xnote S1-P555K and the Acer Aspire 9800... I thought these 3 companies were strong BD supporters?! Link to comment Share on other sites More sharing options...
franin Posted February 11, 2007 Share Posted February 11, 2007 seems to be all the anti sony fanbois around here doing all the squaking just look in the sticky bluray thread, its troll city. If hddvd fans had a life (or a good high def player) they wouldn;t be trolling so much eh? what blu-ray player do you own sedders? Link to comment Share on other sites More sharing options...
AndrewW Posted February 11, 2007 Share Posted February 11, 2007 just look in the sticky bluray thread, its troll city. If hddvd fans had a life (or a good high def player) they wouldn;t be trolling so much eh? And with that comment, your troll status is confirmed. Play the ball, not the player etc. And once again, which player do you actually own ? Andrew. Link to comment Share on other sites More sharing options...
sedders Posted February 11, 2007 Share Posted February 11, 2007 And with that comment, your troll status is confirmed.Play the ball, not the player etc. And once again, which player do you actually own ? Andrew. funny how the posts before me that were playing the man, are perfect ok, yet for responding in the same childish manner i am the troll. it was said that bluray fanbois are squawking, i said its hddvd fanbois. i am the troll it was said that bluray fanbois dont have a life, i said its hddvd fanbois. i am the troll open your eyes ireally dont care if a few upset little hddvd fanbois think i'm a troll, they are all over ever bluray thead trolling their asses off. i own a toshy A1 and an xbox, of all my gear only one thing is sony, a portable radio. hardly makes me a fanboi eh? Link to comment Share on other sites More sharing options...
betty boop Posted February 11, 2007 Share Posted February 11, 2007 funny how the posts before me that were playing the man, are perfect ok, yet for responding in the same childish manner i am the troll.it was said that bluray fanbois are squawking, i said its hddvd fanbois. i am the troll it was said that bluray fanbois dont have a life, i said its hddvd fanbois. i am the troll open your eyes ireally dont care if a few upset little hddvd fanbois think i'm a troll, they are all over ever bluray thead trolling their asses off. i own a toshy A1 and an xbox, of all my gear only one thing is sony, a portable radio. hardly makes me a fanboi eh? do you actually ever have anythign of value at all to contribute. Over do you just visit to troll ? pretty sad really... Link to comment Share on other sites More sharing options...
sedders Posted February 11, 2007 Share Posted February 11, 2007 do you actually ever have anythign of value at all to contribute. Over do you just visit to troll ?pretty sad really... i've started quite a few interesting threads of late showing how well db is doing compared to HD DUD, unfortunately it attracts the typical rabid response. Link to comment Share on other sites More sharing options...
momaw Posted February 11, 2007 Author Share Posted February 11, 2007 i've started quite a few interesting threads of late showing how well db is doing compared to HD DUD, unfortunately it attracts the typical rabid response. Really, could you point me to one of these threads? I've only seen one filled with inaccuracies and designed to cause a disruption rather than further debate. I must have missed the others. Link to comment Share on other sites More sharing options...
franin Posted February 11, 2007 Share Posted February 11, 2007 i own a toshy A1 and an xbox, of all my gear only one thing is sony, a portable radio. hardly makes me a fanboi eh? How many hd-dvd movies do you own? When are you looking at purchasing a blu-ray player. Link to comment Share on other sites More sharing options...
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