Premium Audio Company Powering Up for May Launch

Posted on 28th April, 2021

Premium Audio Company Powering Up for May Launch

Premium Audio Company, the parent company of the Klipsch and Jamo brands, is ramping up operations for its official May launch in Australia.

The company says it has solidified its growth plans with its current and long-standing retail partners, including leading retailer Harvey Norman and selected premium specialist retailers across the country.

Premium Audio Company announced in December last year it would end its third-party distribution relationship with Melbourne-based QualiFi, opting instead for direct operations in Australia. This growing trend of product representation and distribution allows the company to more effectively work directly with its retailers to enhance its brand presence and increase market share. 

In a few short months, Premium Audio Company has built a local and experienced team, led by the Director of Sales and Marketing in Australia, Peter Shamoon. Already appointed are sales and marketing executives, many of whom have experience with and are passionate about the Klipsch and Jamo brands.

Exclusive Klipsch Dinner for select specialist retailers (and press) in VIC held at Meat & Wine Co, Southbank - April 2021

Earlier this month, PAC announced a new strategic relationship with SnapAV, its distribution partner for Klipsch and Jamo custom installation products in Australia.

Premium Audio Company says it is set to launch some of its most innovative and tech-focused products this year. These releases include the Klipsch Cinema 1200 and 800 soundbars with Dolby Atmos capability and its Klipsch T5 II ANC True Wireless earphones powered by artificial intelligence and head gestures, as well as the Klipsch HP-1 ANC Over-Ear headphones.

While Premium Audio Company (Australia) is already working hard behind the scenes, it officially kicks off supplying products to its growing retailer base from May 1st, 2021.


    Marc Rushton's avatar

    Marc Rushton

    StereoNET’s Founder and Publisher was born in England and raised on British Hi-Fi before moving to Australia. He developed an early love of music and playing bass guitar before discovering the studio and the other side of the mixing desk. After a few years writing for audio magazines, Marc saw the future in digital publishing and founded the first version of StereoNET, known at the time as Planet Audio, in 1999.

    Posted in:Hi-Fi Headphones Home Theatre Industry
    Tags: premium audio co  klipsch  jamo  klipsch australia 


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