Harman Luxury Audio Appoints JPRO as JBL Synthesis Distributor in New Zealand
JBL has experienced tremendous growth globally since launching its new range of Synthesis products over the past few years. Now, enthusiasts and consumers in New Zealand will be able to enjoy more access to the brand, thanks to the appointment of JPRO as its distributor.
JPRO is a leading and well-established New Zealand distributor and solutions provider of professional audio, video and control products. Harman Luxury Audio's appointment is effective immediately, and we're told plans are already underway to establish a strong specialist dealer network throughout New Zealand, with opportunities for consumers to experience products before purchase.
Joni Benton, JPRO Operations Manager, told StereoNET:
These are exciting times for JPRO and we're thrilled to add an established brand like JBL Synthesis to our product portfolio. JBL has a rich legacy of innovation in cinema sound and JPRO has a 35-year history with JBL Professional in New Zealand, so it is fitting that we can further expand opportunities with JBL Synthesis in the private and home theatre, corporate media room and other luxury commercial audio spaces.
JBL Synthesis joins other Harman brands in the JPRO portfolio, including complementary product solutions from JBL Professional, AMX networked video and control and many other brands.
Together with JPRO's nationwide integrator sales channel, JPRO has appointed Mark Homan as the JBL Synthesis representative, who will work alongside JBL Synthesis engineers and specialist retailers to design and specify customised home and private theatre solutions for consumers.
Paul Edlin, JPRO Sales Director, added:
Our long-term strategy is to have a JBL Synthesis experience room in key regions throughout New Zealand that will provide consumers with the opportunity of listening and experiencing products before they purchase. Our commitment of providing nationwide support, design and training to our professional installer network extends to the luxury audio segment and we look forward to creating new long-term relationships with customers in New Zealand.
For more information visit JBL Synthesis
Marc Rushton
StereoNET’s Founder and Publisher was born in England and raised on British Hi-Fi before moving to Australia. He developed an early love of music and playing bass guitar before discovering the studio and the other side of the mixing desk. After a few years writing for audio magazines, Marc saw the future in digital publishing and founded the first version of StereoNET, known at the time as Planet Audio, in 1999.
Posted in: Home Theatre | Integration | Industry
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